Weekly Trends – Exclusive Updates from the platform
📉 Top categories by number of sales and main KPIs this week (Monday - Thursday)
CR = Conversion Rate
AOV = Average Order Value
EPC = Earnings per 100 Clicks
📚 Books Movies & Music
CR 3.2%
AOV 25.8 EUR
EPC 6.1 EUR
👗 Fashion
CR 2.4%
AOV 48.7 EUR
EPC 9.4 EUR
💊 Pharma
CR 4.6%
AOV 24.9 EUR
EPC 7.2 EUR
💄 Beauty
CR 2.6%
AOV 38.9 EUR
EPC 6.9 EUR
💻 Electronics IT&C
CR 1.7%
AOV 201.7 EUR
EPC 9.2 EUR
🛋 Home & Garden
CR 1.4%
AOV 160.3 EUR
EPC 13.3 EUR
Top 3 categories by CR [min 250 sales]
💊 Pharma 4.6%
📚 Books Movies & Music 3.2%
💚 Health & Personal care 2.7%
Top 3 categories by AOV [min 250 sales]
💻 Electronics IT&C 201.7 EUR
🛋 Home & Garden 160.3 EUR
👶 Babies Kids & Toys 69.6 EUR
Top 3 categories by EPC [min 250 sales]
🛋 Home & Garden 13.3 EUR
💚 Health & Personal care 11.2 EUR
🚴 Sports & outdoors 10.6 EUR
💡 Advertiser Spotlight
[from top 100 advertisers by number of sales]
The advertiser that had the biggest increase in the number of sales this week (Mon-Thu) in each category (compared to the previous 4 days) PLUS Healthy Financial Status in the last month
📚 Books Movies & Music: elefant.ro
👗 Fashion: miniprix.ro
💊 Pharma: magazin-bbraun.ro
💄 Beauty: sephora.ro – made it to top 100 in the same week they were launched
💻 Electronics IT&C: powerlaptop.ro
🛋 Home & Garden: neakaisa.ro
