If you thought about TikTok, think again.
While it's not new, its downloads have exploded this year.
The social app encourages users to send one post every day to their friends to show exactly what they're doing in real-time.
In a push toward authenticity, the app snaps photos from the phone's front and back cameras simultaneously, showing where you are and what you’re doing at the same time.
Although it prohibits advertising some brands have already started experimenting with it. Here's a case study.
